Netflix, Amazon beat multichannel players in holiday satisfaction index

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DVD rental site Netflix and Internet superstore Amazon.com once again topped the list of online retailers surveyed by ForeSee Results for delivering a satisfying online shopping experience during the Christmas holidays. The two online-only retailers occupied envied spots on the Top 40 Online Retail Satisfaction Index from ForeSee and its survey partner, FGI Research. Netflix posted a 2.4 percent increase this holiday season versus 2005 to attain a score of 86 out of 100, while Amazon was also up the same percentage with a score of 84. But they had better watch their backs.

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