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Hudson's Bay, Transcontinental ink $350 million deal
Printer Transcontinental and Hudson's Bay Company have agreed to an exclusive $350 million, five-year contract for all flier and catalog printing, database analytics, custom publishing and, in select regions, flier distribution. The contract covers Hudson's Bay's marketing for Zellers, The Bay, Home Outfitters and Hbc Loyalty Programs. It begins Feb. 1