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Cond? Nast and JCPenney target brides-to-be
Cond? Nast Bridal Media has created a microsite to market bridal and gift offerings from long-time advertising partner JCPenney. Housed on Cond? Nast's Brides.com, the JCPenney microsite is called "Click It. Pick It. Love It." On the site, brides-to-be can browse the JCPenney gift registry, create their own wish list of JCPenney items, set up a planning calendar and share photos.