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Think Partnerships reins in abandoned shopping carts with Secondbite
Interactive marketing services firm Think Partnership Inc. will on Oct. 9 introduce Secondbite, a solution for recovering abandoned online shopping carts. Research shows that a majority of online shoppers abandon their shopping cart, so in an attempt to recover those lost sales, Secondbite automatically generates e-mails to shoppers who have abandoned their carts, thereby increasing overall online monthly sales by up to 6 percent.